Salt Lake, the more you learn, the more you want to see! A little bit wild, a little bit refined – but always inventive and inspiring. Meet some of Visit Salt Lake's team and pick up your local gift.  There will be a daily raffle that you won’t want to miss. 

Unlock the secrets to a dynamic content strategy with a half-day workshop, designed for destination marketers seeking to elevate their content game. Join Sparkloft Media and Visit Utah for an immersive experience that delves into understanding nimble content strategies, uncovering production efficiencies, mastering in-house content creation, and a practical guided content development excursion.

Workshop Highlights:

• Understanding a Nimble Content Strategy
  • Explore the foundations of nimble content strategies and learn how to adapt to the ever-evolving digital landscape.
  • Gain insights into creating flexible plans that can swiftly respond to content trends and audience behaviors.
     
• Opportunities for Production Efficiencies
  • Dive into the world of content production and discover time and cost-saving opportunities.
  • Explore tools and techniques to streamline your workflow without compromising quality.
     
• Creating Content In-House 101
  • Learn the essentials of building an in-house content creation team.
  • Understand the advantages of internal content production and how to effectively manage resources.
     
• Practical Guided Content Development Excursion in Salt Lake City
  • Put your newfound knowledge to the test with a hands-on content development excursion through the picturesque streets of Salt Lake City.
  • Engage in real-time content creation challenges, guided by industry experts, and receive immediate feedback.

Charles Cunningham

Director of Growth

Sparkloft Media

Arianna Rees

Marketing & Communications Specialist

Utah Office of Tourism

 

 

 

Step into the 2024 DI Marketing Summit with a bang at our opening reception at Lake Effect, a trendy downtown bar. Immerse yourself in the Salt Lake vibe by sipping on expertly crafted local cocktails, having your fortune revealed through tarot card readings and enjoying the rhythm of live music. RAS the Singing Robot will make an appearance. He not only grooves to the beat but takes requests from the crowd. This is your chance to REcreate connections spark ideas and dive into a night of networking and innovation. Join us for an evening designed to ramp up your networking game and set the tone for an unforgettable summit!

Elevate your conference experience by kickstarting your day with a refreshing 1-mile stroll led by a Visit Salt Lake expert. Immerse yourself in the stunning downtown cityscape against the backdrop of the majestic Wasatch Mountains, providing the perfect mental reset before delving into dynamic discussions, mastering marketing techniques, and connecting with industry peers. Dress warm and wear appropriate shoes. Weather permitting.

A Sound Bath is a deeply immersive, full body listening experience that intentionally uses sound to invite gentle yet powerful therapeutic and restorative processes to nurture your body and mind.   Add some light movement and enjoy decompressing amongst your colleagues and friends.  Don’t miss out on seeing why this practice is all the rage on social media and has become of the trendiest activities around. *Limited to 20 guests

Salt Lake, the more you learn, the more you want to see! A little bit wild, a little bit refined – but always inventive and inspiring. Meet some of Visit Salt Lake's team and pick up your local gift. There will be a daily raffle that you won’t want to miss. 

This opening session has been recreated to bring attendees together for a memorable morning of connection and collaboration. Prepare to break the ice and expand your network as we kick off with an exciting networking game for a seasoned veteran or a first-time attendee. We'll then transition into a series of interactive questions giving you the opportunity to share insights and learn from your fellow attendees.

The relationship between destination organizations and their local communities evolved dramatically in many cities and towns globally during the Covid pandemic. Enough time has since passed where destination leaders are beginning to understand what was transitory and what looks to be long-term transformations. The DestinationNEXT 2023 Futures Study attempts to codify those systemic shifts. It is a strategic roadmap and global survey that helps destination leaders navigate today’s highly fluid visitor economy to optimize their organizations’ relevance and value. As you will find from this session, the DestinationNEXT Futures Study plays a crucial role in preparing us for what's to come and allows us to shape our futures more effectively.  

Cassandra McAuley, CDME

Managing Director

MMGY NextFactor

 

 

 

 

In a rapidly evolving digital landscape, the success of tourism marketing hinges on the ability to navigate the latest trends, strategies, and technologies. This session will be your gateway to revitalizing your destination’s marketing strategies, capturing the attention of travelers, and setting your organization on the path to digital marketing excellence. Join us for an enlightening session that will equip you with the knowledge and inspiration to create a digital marketing roadmap that truly speaks to today's travelers.  Don't miss out on this opportunity to explore the trends that will shape the future of tourism marketing!

Dave Serino

Founder & Chief Strategist

TwoSix Digital

 

 

 

 

This interactive workshop will focus on the necessities of a comprehensive PR and communications plan, tried and true strategies and tactics, the importance of partnerships/creative ideas plus the incorporation of crisis preparedness. Leveraging the DI Measurement Handbook, we'll delve into the KPIs necessary to help move the needle as well as those that aren’t appropriate for PR. During the workshop, we will share best practices and prepare PR/Comms professionals to develop PR programs that are truly integrated and help leverage their organization's marketing programs.

Julie Freeman

EVP & Managing Director

MMGY NJF (MMGY Global)

Kristen Bonilla

Public Relations Manager

Visit California

Matthew Maxey

Director of Public Relations

Visit Franklin

 

 

Have you ever wondered what it is that inspires your top talent? How do you develop a culture that keeps your team excited about their jobs? Join this candid conversation with three 30 Under 30 honorees to hear about their love for promoting their communities; why they joined the destination marketing industry; what motivates them to bring their innovative ideas to work every day; and what you can do to retain your best people and make sure that your team is set up to be the best that it can be.

The Executive Roundtable room is limited to CMOs and VPs of Marketing at destination organizations only. Content in this room was planned by and is directed toward destination organizations specifically and is a safe and confidential space where executives can engage with their teams and peers in open dialogue without any external influences. 

Randi Morritt (Moderator)

Vice President, Marketing & Administration

Visit Aurora, Inc.

Cody Wiseman

Marketing Manager

Visit Rapid City  

Zoey Shircel

Manager, Communications

Visit Mesa 

Karly Dwenger

Senior Marketing Manager

Travel Butler County

 

Did you know that Rapid City (South Dakota) is a pioneer in developing accessibility plans, or that Mesa (Arizona) is the country's first Autism Certified City? Creating an accessible marketing strategy can be daunting, but possible for any destination no matter your size. Nurturing partnerships and creating an inclusive mindset has inspired all of these communities to try new ways of attracting visitors of all types and abilities.

Presented by the Destinations International Foundation and 30 Under 30 program

David Breisch, CDME

Sr. Director, Marketing & Analytics

Destinations International

Cody Wiseman

Marketing Manager

Visit Rapid City  

Zoey Shircel

Manager, Communications

Visit Mesa

 

 

This interactive workshop will focus on the necessities of a comprehensive PR and communications plan, tried and true strategies and tactics, the importance of partnerships/creative ideas plus the incorporation of crisis preparedness. Leveraging the DI Measurement Handbook, we'll delve into the KPIs necessary to help move the needle as well as those that aren’t appropriate for PR. During the workshop, we will share best practices and prepare PR/Comms professionals to develop PR programs that are truly integrated and help leverage their organization's marketing programs.

Julie Freeman

EVP & Managing Director

MMGY NJF (MMGY Global)

Kristen Bonilla

Public Relations Manager

Visit California

Matthew Maxey

Director of Public Relations

Visit Franklin

 

 

Join this facilitated discussion around organization chart of the future, including working through building organization charts that make sense for your organization, and succession planning.

The Executive Roundtable room is limited to CMOs and VPs of Marketing at destination organizations only. Content in this room was planned by and is directed toward destination organizations specifically and is a safe and confidential space where executives can engage with their teams and peers in open dialogue without any external influences. 

Randi Morritt (Moderator)

Vice President, Marketing & Administration

Visit Aurora, Inc.

 

 

 

 

Take a step back into the tried-and-true world of destination marketing. In this session, we'll uncover the keys to creating impactful activations that leave a lasting impression on event attendees and stakeholders. Through an exploration of successful case studies and practical examples, we'll uncover how destination organizations have masterfully utilized tradeshows, meetings, and various events to spotlight their distinctive offerings. Discover innovative methods to shape your destination’s narrative, making them resonate with a diverse audience—from event planners to prospective visitors—and leaving them with a lasting memory.

Stacey Yates

VP Marketing Communications

 Louisville Tourism

Kristin Gillespie

Director of Marketing

Visit Seattle

Timothy Bush, CDME

Chief Marketing Officer

Visit Lake Charles
 

 

 

Accurate and streamlined communication is critical to helping a destination shine. This session will focus on ways in which destination organizations can work with city/state officials in a more integrated way to communicate clear and aligned messaging during times of calm and crisis.

Claire Koenig (Moderator)

Senior Director of Communications and Public Affairs

Visit Milwaukee

Todd Walton

Vice President of Marketing

Gulf Shores & Orange Beach Tourism

Chris Moyer

Sr. Director of Communications and Public Affairs

Visit Detroit

Paul Wolf

Director of Destination Storytelling

Visit Jackson

 

Need to get more done with fewer people? Use Ai! This workshop is designed to provide practical insights into the integration of AI in marketing strategies. Jam will guide participants through the applications of AI tools in real-world marketing scenarios. The session will focus on simplifying the complexities of AI, making it accessible and actionable for marketing teams of all sizes.

The Executive Roundtable room is limited to CMOs and VPs of Marketing at destination organizations only. Content in this room was planned by and is directed toward destination organizations specifically and is a safe and confidential space where executives can engage with their teams and peers in open dialogue without any external influences. 

Robyn "Jam" Anderson

Founder

Jam Ai

 

 

 

 

Join us for an insightful session on the art and science of destination marketing tailored specifically to the residents who call your destination home. In this engaging discussion, we'll explore strategies that not only promote local pride but also foster a sense of community engagement and support. We'll share successful case studies and real-world examples of destinations that have effectively engaged and communicated with their residents, building a strong sense of loyalty and community pride.

Bryan Kinkade (Moderator)

VP, Publisher

AFAR Media

Leah Chandler

Chief Marketing Officer

Discover Puerto Rico 

Erin Francis-Cummings

President & CEO

Future Partners

 

 

From scrappy pitch ideas to larger brand partnerships and broadcast integrations, this session will showcase a variety of case studies across different types of destinations and budget levels  that have created significant buzz and impactful media coverage.

Julie Freeman (Moderator)

EVP, Public Relations, Americas

MMGY Global

Zane Harrington

Director of Communications

Visit Dallas

Joyce Kiehl

Director of Communications

Visit Greater Palm Springs

Jason Latimer

Director, Public Relations

Visit St. Pete/Clearwater

 

Join this facilitated discussion around the latest marketing trends and technologies for  marketing executives.

The Executive Roundtable room is limited to CMOs and VPs of Marketing at destination organizations only. Content in this room was planned by and is directed toward destination organizations specifically and is a safe and confidential space where executives can engage with their teams and peers in open dialogue without any external influences. 

Robyn Jam Anderson

Founder

Jam Ai

 

 

 

 

AI represents an unprecedented opportunity for destination marketers — but only if you know how to make the most of it. Join us as we uncover the untapped potential of AI and how it can elevate your organization. Learn how to empower your teams, tackle prompt engineering for tailored marketing executions, and witness real-world AI applications. With actionable insights and tools you can implement today, you'll be positioned to embrace the opportunity AI represents for your destination.

Todd Brook

CEO

Envisionit & Unchained

 

 

 

 

Welcome to the Open Peer Forum, an interactive and collaborative open forum where ideas converge, experiences are shared, and industry knowledge is collectively shaped. This session is not a monologue, but a dynamic dialogue among peers, designed to foster an exchange of insights, challenges, and innovations.

Salt Lake, the more you learn, the more you want to see! A little bit wild, a little bit refined – but always inventive and inspiring. Meet some of Visit Salt Lake's team and pick up your local gift.  There will be a daily raffle that you won’t want to miss. 

Join us for inspiring case studies presented by our industry partners.

Mastering Integrated Marketing: Visit Irving’s “Irving on the Rocks” Campaign - Grand Ballroom

Join Simpleview experts as they delve into the intricacies of integrated marketing behind the "Irving on the Rocks" digital marketing campaign. Get a behind-the-scenes look into the campaign's concept, execution, and collaborative synergy with Simpleview that not only captivated online audiences but also connected with offline experiences — creating a compelling narrative that resonated with the target audience. Whether you're seeking inspiration or aiming to elevate your digital presence, you’ll leave with a deeper understanding of integrated marketing strategies.

• Star Gilani, Digital Strategist, Simpleview
• Monty White, CDME, Sr. Director of Marketing Communications, Irving Convention & Visitors Bureau

Unleashing the Power of Experiences - Topaz Room

Innovative marketing strategies are transforming the way destinations engage with travelers and communities. From immersive campaigns that transport participants to the heart of cultural celebrations to interactive activations that blend technology with local authenticity, this presentation will give a behind-the-scenes look at successful experiential initiatives. Presenters will share one-of-a-kind experience case studies, best practices, lessons learned and key takeaways for attendees looking to step into the activation space.

• Vito Zuppardo, Vice President, Miles Partnership
• Doug Bourgeois, Assistant Secretary of Tourism, Louisiana Office of Tourism

New Bait, New Places to Fish, and How to Lure Them into our Lake - Seminar Theater

Join us for this case study on how Visit Lake Charles used visitor insights to increase the value of their Texas market. By leveraging data, Visit Lake Charles optimized their marketing strategies to create award-winning campaigns which inspired their 2024 data-led strategic planning to propel their destination forward.

• Timothy Bush, CMO, Visit Lake Charles
• Nicole Brownell, CXO, Zartico

Join us for inspiring case studies presented by our industry partners.

Beyond the CTV Looking Glass: Replacing Vanity Metrics through 1st Party Data - Grand Ballroom

CTV is one of the fast-growing tactics among DMOs today. In this session, learn how Travel Utah continues to amp-up measurement through the use of 1st party data to tie performance to metrics that matter. Participants will gain insights into how to leverage real time 1st party data to get in front of a high intent audience.  The session will also get the audience to think differently about metrics that matter to DMO’s that are subject to producing an ROI

• Jonathan Smithgall, Executive Vice President, Love Communications (Travel Utah AOR, Virgina AOR)
• Todd Skelton, Associate Director of Destinations, Americas, Tripadvisor

Identify and Invite Your Best Visitors Back - Topaz Room

We all know past visitors are the best visitors; they’ve been to your destinations, experienced your attractions, hotels, restaurants and are more likely to make a return trip. This repeat visitor has historically been a challenge to identify and market to, your visitor database only represents a small portion of actual visitation. Join us and learn how Visit Milwaukee partnered with Epsilon to identify past hotel visitors, invite them to make a return visit, and were able to show stakeholders a $138:1 return on investment.

• Jonathan Keslow, Director of Travel & Tourism, Epsilon 
• Josh Albrecht, VP Marketing and Communications, Visit Milwaukee

Marketing & Sales Enablement: Strategies for Bridging the Gap to Develop a Badass Meetings Marketing Strategy - Canyon Room

We see you, marketers.  We know that sometimes it feels like your sales teams are on such a different page, you’re not even reading the same playbook.  But luckily, there are some foolproof strategies to bring you back together. Join us for an insightful conversation about all things meetings marketing – and leave with some big ideas about how marketing and sales teams can enable each other for success in this market.

• Jaimie Hart, VP, Marketing Strategy, Digital Edge

The Path to Purchase: Uncovering How Travelers Plan and Book Online - Seminar Theater

The modern traveler path to purchase is one with many touchpoints and sources of inspiration — from streaming content and social media videos to digital ads and travel sites. With the road to booking more complex than ever, this session will look at new Expedia Group digital and qualitative research that unpacks the online shopping journey of today’s travelers. Join Josh Morrison, senior manager, Expedia Group Media Solutions, to explore consumer behaviors leading up to a travel purchase, including the main drivers, interests, and resources influencing travel decisions.  

• Josh Morrison, Senior Business Development Manager, Expedia Group Media Solutions

Join us for inspiring case studies presented by our industry partners.

Control Tower: Integrated Digital Experience Platform - Grand Ballroom

With more restrictive consumer data and website browser policies changing the online landscape, brands need to proactively decide what data is collected, how the data enhances the user experience, and how the user experience will continually inform and define the travel experience. Join this informative session on MMGY Global’s ControlTower, an integrated digital experience platform (DXP) that develops personalized marketing campaigns at scale using an open-source consumer data platform (CDP). This unified, data- driven, omnichannel platform will redefine the future of travel marketing. 

• Robert Patterson, SVP of Marketing Technology, MMGY

Capture the Hearts, Minds, and Market Share with Meetings and Events - Topaz Room

In-person meetings are a critical function of many destinations and Future Partners’ President and CEO, Erin Francis-Cummings, shares highlights from the 2024 "The CVB & the Future of the Meetings Industry". Together, we’ll explore the trends meetings and events planners are seeing in the space, the best tools and strategies for getting your destination noticed, and the opportunities or threats perceived by meeting planners. This session shares insights that will help your destination capture the hearts, minds, and market share of the meetings industry.

• Erin Francis-Cummings, President & CEO, Future Partners

How to Get the Most and Best From your Agency Partner - Canyon Room

Join this  group of panelists who’ve sat on both sides of the table for a lively discussion that will provide an overview of ways to more easily work with your agencies, effectively overcome and address challenges, and ultimately get the very best work out of them to differentiate your destination organization and dramatically improve your metrics.

• Matt Stiker, Madden Media
• Jeremy Chase, Marketing & Innovation Administrator, Idaho Commerce
• Sarah Rowan, Director of Marketing, Visit Overland Park

AI Unchained: Safely Integrating AI into Your Marketing Culture - Seminar Theater

We're all excited about AI's potential. But safely and effectively adopting AI within your organization and marketing practices may seem daunting. Join us for a discussion on key tactics to encourage your team to actively and responsibly adopt AI technologies. We'll focus on building a culture that values innovation, while maintaining a secure and ethical approach to AI for your team and programs. This discussion will include quick tips and Q&As to help you foster an environment where AI is not just a concept, but a practical and integral part of your team's daily operations.

• Todd Brook, CEO Envisionit & Unchained

Join us for inspiring case studies presented by our industry partners.

Driving Your Marketing Strategy With Experiential - Grand Ballroom

Buckle up and get ready to learn about an innovative out-of-home advertising solution combined with an experiential component that literally drives positive results for destination marketers across the country. Carvertise SWARMS are mobile fleets of branded Uber and Lyft cars that drive a targeted route around an event during high traffic times, increasing exposure and reaching your target audience in a distinctive and memorable way. During this session, Caleb Sullivan of Carvertise will share examples and insights from recent Visit Springfield SWARM campaigns and summarize the advantages of using Carvertise SWARMS in your advertising strategy.

• Caleb Sullivan, TMP, PDM, Tourism Sales Director, Carvertise

We Need To Talk: How Conversational AI is Reshaping Every Stage of the Traveler’s Journey - Topaz Room

Discover how to harness AI-powered conversational marketing to drive meaningful engagement, create personalized experiences, improve data collection, enhance affinity, and increase travel to your destination. 

• Jamie Claudio, SVP, Marketing & Destination Strategy, Clicktripz 
• Karinna Sostre, CHDM, Web Content Manager, Discover Puerto Rico 

Empowering Diversity Through Digital Passports: A Deep Dive into DEI Initiatives with Bandwango - Canyon Room

Join us for an insightful session where we explore the transformative impact of integrating Bandwango passports into your organization's Diversity, Equity, and Inclusion initiatives. Discover how these digital passports not only inspire visitors to explore and support local diverse businesses but also provide a valuable avenue for collecting first-party data. Learn from Experience Champaign-Urbana as they share real-world examples, including the CU in Asia food trail. Uncover innovative strategies to foster community engagement, inclusivity, and data-driven decision-making through the integration of Bandwango passports into your DEI efforts. 

• Mo Parikh, CEO, Bandwango
• Terri Reifsteck, Vice President, Marketing & Community Engagement, Experience Champaign-Urbana

“The Talk” -- Why Social Inclusion Is Important for MarCom Leaders and How DI is Inspiring Small Steps with Big Impact for Any Organization - Seminar Theater

In 2022, Forbes reported that “inclusive marketing must be our default.” When we want to reach consumer audiences of all or particular backgrounds, we must be
specific on how we’re doing that. We must reflect where we want to be as a brand, not just where we are. As marcom leaders, we must be intentional with our actions 
and deliverables. Understandably, not all brands are in the same place when it comes to social inclusion, so the communications initiatives  to market and promote a destination brand or partner brand will vary for every organization. This presentation will showcase DI’s social inclusion marcom initiatives to  date that can benefit any destination or partner regardless of where they are in their social inclusion journey. No matter the size of your organization, DI has turnkey resources to drive tangible marcom impact for your organization.

• Gathan Borden, Senior Vice President, Marketing and Communications, DI
• Barbara Karasek, CEO, Paradise

Join us for inspiring case studies presented by our industry partners.

Enough Soft Metrics! Validating and Building Marketing Campaigns with Real Hotel Bookings - Grand Ballroom

Driving a high click-through rate for marketing efforts supporting the Richmond Region Tourism Improvement District isn’t enough. Hoping Birmingham’s ads are reaching the right audience and actually showing up in market isn’t a strategy. Join two marketing pros who are relying on hard metrics, like hotel bookings and searches to measure campaign efforts with the best KPIs to ensure success for your destination and build audiences for recent efforts.

• Tom Loftus, CDME, Vice President of Marketing, Richmond Region Tourism
• Jessica Black, Vice President, Marketing & Communications, Greater Birmingham Convention & Visitors Bureau
• Jeremy Harvey, Senior Sales Director, Adara

Boost Your Marketing Strategy with Key Findings from State of Destination Marketing 2024 Report - Topaz Room

300 destination marketers around the world came together to share their strategic approach for 2024 and beyond. In partnership with the Digital Tourism Think Tank and in collaboration with Brand USA, the European Travel Commission, and Destination Canada, this report unveils the latest industry trends and challenges for destination marketers. Hear Brand USA’s CMO, Staci Mellman, and Sojern’s Chief Solutions Officer, Kurt Weinsheimer, discuss findings and utilize learnings about the media landscape, strategy, data and insights, and emerging trends to get ahead in the destination marketing game.

• Staci Mellman, CMO, Brand USA
• Kurt Weinsheimer, Chief Product Officer, Sojern

The Visual Landscape: What Destination Marketers are Planning for 2024 - Canyon Room

With new AI tools and near-constant changes to social platforms, it's no wonder last year felt a bit chaotic. Join us in a rapid fire look at how DMOs are navigating the visual landscape with user-generated content and CrowdRiff Creators.  We’ll dive into the entertainment machine that is SFV, social as the new home for search, and 2024’s travel influencer. Step away with tips on how to better leverage your CrowdRiff assets!

• Hannah Grant, Director, Demand Generation & Growth, Crowdriff

Embark on a journey into the dynamic world of destination storytelling as we explore the invaluable role of three major facets: influencer marketing, in person events, and tourism data.  Through case study practices of the 34,000+ members of NOMADNESS Travel Tribe, we will explore how each layer works to provide a diverse lens for content creation, engaging destination marketing campaigns, and long term partnerships within various demographics. Creativity and community are the throughline to uncover authentic portrayals of local stories that resonate with larger groups of tourism consumers. This session will not only show examples of award winning storytelling and marketing campaigns with influencers, but also show the data and use case scenarios to show you how your destination can actively get into the plot line and diversify your audience. 

Evita Robinson

Founder

Nomadness Travel Tribe + Nomadness Fest

Sejal Patel

Trip Operations

Nomadness

Dr. Alana Dillette

CODE Data Analyst

 

 

Join this insightful session as we present the findings and results of our comprehensive study, "Destination Promotion: A Catalyst for Community Vitality." This research delves into the dynamic relationship between destination promotion efforts and the overall well-being and vitality of local communities. In this session, we will share key discoveries and data-driven insights that shed light on the transformative power of effective destination promotion strategies. From increased tourism to amplified community engagement, our research explores the myriad ways in which promoting a destination can serve as a catalyst for positive change.

Andreas Weissenborn

 Vice President, Advocacy & Research

Destinations International

Zeek Coleman

Vice President, Americas

Tourism Economics

 

 

 

Brand re-creation requires not only a fresh visual identity but a collective commitment from local stakeholders. In this session, we will unravel the art of successfully redefining your brand and, equally important, securing the endorsement and active engagement of those who shape the heartbeat of your community. We will explore the factors driving the need for brand re-creation, and dive into New York City Tourism & Conventions' case study of their successful brand transformation, deciphering the strategies employed to navigate change while ensuring buy-in from local stakeholders.

Gathan Borden

Senior Vice President of Marketing

Destinations International

Elan Cole

EVP, Co-Lead, Creative Content

 New York City Tourism + Conventions

 

 

 

This session is designed to provide marketing and communications professionals with vivid and relatable examples of how to use Ai in destination marketing. Jam will offer insights and strategies that can be adapted to unique contexts. Attendees will gain practical knowledge and inspiration for leveraging Ai in their destination marketing efforts.

Robyn Jam Anderson

Founder

Jam Ai