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Boston MA skyline

2024 CEO Summit

[RE]energize
April 2-4, 2024 | Boston, MA

Register Now

Join us April 2-4, in Boston, Massachusetts, for the 2024 CEO Summit. Not only is Boston the spiritual capital of the New England states; it’s also known as the very first center of American culture. Join us for an inspirational and informational three days.

This year's summit promises to be the most exciting yet, bringing together both seasoned and new destination CEOs to discuss important industry issues that will shape and affect both the overall industry and your destination communities.  

Hear from thought leaders, innovators and trailblazers, both from within and outside the industry, who will provide information and take-aways to help you bring out the best your destination and your teams have to offer.  Connect with peers, build meaningful relationships, exchange ideas, and explore the latest industry tools and technologies during our Flashes of Brilliance sessions. 

What's New This Year


Offsite Immersive Experience

We will go offsite to visit the amazing New Balance Training Center, which was born out of a collective vision, contributing to destination development, community engagement, destination stewardship and workforce development.


CEO Roundtables

Our CEO Roundtables will provide a unique opportunity for CEOs to come together, share insights, and discuss issues that affect the entire industry, in a safe and private space.

Join us in Boston, Massachusetts to network, learn, and shape the future of the tourism industry. Register now to secure your spot at the most influential event for industry CEOs.

Why Should You Attend CEO Summit?

"I went to DI's CEO-Summit for the first time in 2023 and I will definitely go again in 2024! Apart from the very interesting formal programme with top speakers, I felt more than welcomed by the enthusiasm and interest of the North American and international colleagues. It gave me a good insight not only into the differences between Europe and North America, but much more into what we have in common. In the end, we as CEOs are also working on the same topics and waking up to the same issues. The space there to exchange views in an informal setting helped me a lot. I am therefore looking forward to the next edition in Boston and hope to meet you there too!”

Herre Dijkema
Directeur
Toerisme Veluwe Arnhem Nijmegen

Support the Foundation

The CEO Summit Silent Auction is Open for Donations!

The Destinations International Foundation is thrilled to announce our CEO Summit Silent Auction. Every dollar raised will help ensure the continued growth of our industry worldwide!  

We encourage our members to support the foundation by donating items geared towards the audience that will attend the summit. Auction ideas can include trips to your destination, hotels, entrances for attractions, experiences, and city swag.

Learn More and Donate

Register Now

Summit Member Rate 
US$1295

Register Now

Registration for CEO Summit is exclusive for CEOs and Executive Directors of Destinations International members, Association and Foundation Board Members and partners.

Use your Destinations International login to register for the event. Contact us if you need assistance.

Schedule at a Glance

Tuesday, April 2

Board Meeting

3:00 PM - 4:30 PM

Partner Advisory Council Reception *Invite Only

4:30 PM - 5:00 PM

Welcome Reception at the Meet Boston HQ and High Street Place

6:00 PM - 8:00 PM

Welcome to Boston for the 2024 CEO Summit. While here, you will experience many different parts of our city; both historical and modern - because Boston Never Gets Old. The Welcome Reception, hosted by Meet Boston, will begin with cocktails at the brand-new Meet Boston Office at 99 High Street from 5:45-6pm. Transportation to and from the Westin Copley will be provided, with buses leaving the Westin at 5:45pm and returning at 8:15pm. Following cocktails, we will walk across the street to High Street Place (100 High Street), Boston's largest culinary destination. Set in the Financial District of Boston, you will feel a sense of luxury while indulging in top chef cuisines and overflowing cocktails. To make this experience extra memorable, expect a night of entertainment of music, dancing, and more.

Wednesday, April 3

RunWestin: The Best of Boston

6:30 AM - 7:30 AM

Maintaining your running/walking routine can be challenging when you’re traveling. To help you stay fit, Westin offers a running-related program that will take you throughout the historic city of Boston and past the sailboats and rowing shells that dot the Charles River. Both runners and walkers are welcome to attend! 
Location: Meet the run/walk concierges on the Westin 2nd floor Lobby.

Meet Boston Hub and Amenity Store

7:30 AM - 1:30 PM

Two Meet Boston Representatives, Johnny and Yuyi, will be at your service! They will be able to answer all questions about Boston, things to do, navigation around the city, history and more. They will also be handing out Walking Maps and Visitor Guidebooks for you to utilize if you wish to check out Boston on your own! These guides include; restaurants, pubs, bars, experiences, tours, and hotels all around the city. While checking in at the Registration Desk (4th Floor), feel free to peruse our Meet Boston Amenity Store! 

Networking Breakfast

8:00 AM - 9:00 AM

Head & Heart: The Art of Modern Leadership for CEO’s

9:00 AM - 10:30 AM

In her keynote address, Kirstin will use storytelling, humour, research, videos and practical examples to help CEOs not only reflect on their own modern leadership, but also engage everyone in their organisation to see themselves as leaders within their roles. This keynote is highly interactive with every attendee able to complete their own Head & Heart Leader Scale™ and receive a personalised report to help understand individual areas for focus. Kirstin will bring to the discussion her own experience as a CEO and board member with her expertise and research to ensure a thought provoking session for all.


Kirstin Ferguson, Ph.D.

Leadership Expert,  Author, Columnist

 

 

 

 

Networking Break

10:30 AM - 10:45 AM

In Conversation with Julia Simpson and Chris Thompson

10:45 AM - 11:15 AM

Join Julia and Chris as they discuss executive leadership, the future of the industry from how today's issues impact it and ways the industry can shape it and advise on maximizing future opportunities.


Julia Simpson

President & CEO

World Travel & Tourism Council


Chris Thompson, CDME

President & CEO

Brand USA

 

 

 

Empowering Diversity: Leveraging the Accessibility Playbook for Inclusive Destinations

11:15 AM - 11:50 AM

Join us for an enlightening panel discussion featuring visionary CEOs who have successfully implemented the Accessibility Playbook to transform their destinations into inclusive and welcoming spaces for people of all abilities. In this engaging session, these industry leaders will share their experiences, insights, and success stories, demonstrating how embracing accessibility has not only enhanced the visitor experience but has also significantly increased the attraction of diverse audiences. Don't miss this chance to be part of a conversation that goes beyond rhetoric, delving into real-world examples of how accessibility initiatives can drive positive change, foster innovation, and contribute to the overall success of destinations in today's diverse and dynamic tourism landscape.

Mark Jeffries

Summit Moderator

Julie Pingston

President & CEO

Choose Lansing

Edward Harris

President & CEO

Visit Lancaster

 

 

Igniting Hope: Jack & Jill Late Stage Cancer Foundation

11:50 AM - 12:00 PM

Join us for an inspiring overview of the Jack and Jill Foundation, and how they work with destination organizations like to bring joy, laughter and cherished moments to those battling late stage cancer.

Martha Sheridan

President & CEO

Meet Boston

Jon Albert

Founder & President

Jack & Jill Late Stage Cancer Foundation 

 

 

 

Networking Lunch

12:00 PM - 1:00 PM

Offsite Immersive Experience: New Balance Training Center

1:15 PM - 5:00 PM

Join Jim Halliday, President of the NB Development Group as he discusses the execution of the collaborative vision of New Balance and the community of Allston Brighton to transform Boston Landing into an exciting new and lively mixed-use district comprised of innovation, health ad wellness, living and 18-hour/7-Days retail and restaurants activity, as reflected in its anchor tenancies of New Balance, Boston Bruins, and Boston Celtics.

Jim Halliday

President

NB Development Group

 

 

 

 

Thursday, April 4

Health and Wellness Activity

6:30 AM - 7:30 AM

Meet Boston Hub and Amenity Store

7:30 AM - 1:30 PM

Two Meet Boston Representatives, Johnny and Yuyi, will be at your service! They will be able to answer all questions about Boston, things to do, navigation around the city, history and more. They will also be handing out Walking Maps and Visitor Guidebooks for you to utilize if you wish to check out Boston on your own! These guides include; restaurants, pubs, bars, experiences, tours, and hotels all around the city. While checking in at the Registration Desk (4th Floor), feel free to puruse our Meet Boston Amenity Store! 

Networking Breakfast

8:00 AM - 9:00 AM

Permission to Dream

9:05 AM - 9:45 AM

Chris Gardner

CEO

HappYness

 

 

 

 

General Session

9:45 AM - 10:30 AM

Networking Break

10:30 AM - 10:45 AM

General Session

10:45 AM - 12:15 PM

Lunch

12:15 PM - 1:15 PM

Flashes of Brilliance: Round 1

1:15 PM - 1:30 PM

Join us for inspiring case studies presented by our industry partners.

Creating a Data Story to Speak to Stakeholders

The art of storytelling using data has evolved over the past several years, however, has the story we are telling evolved to support stakeholders in today’s environment? Join this session to unpack a proactive approach that will enable DMO executives to continue successfully communicating and “talk the talk” that is most important to their stakeholders and audiences.

  • Vail Ross, Managing Director, 2Synergize
Flashes of Brilliance: Round 2

1:40 PM - 1:55 PM

Join us for inspiring case studies presented by our industry partners.

Immersive Voice: Using Voice To Meet Travelers Where Travelers Are  

This session will showcase Tripadvisor’s Case Study & Key Learnings on a National Destination Using Alexa Voice and Fire TV. Understand how to involve your stakeholders, the spending power of voice users and market, and how to interact with and personalize voice to engage users and meet your KPI’s.

  • Kristen Bonner, Principal Client Partner, Tripadvisor
Flashes of Brilliance: Round 3

2:05 PM - 2:20 PM

Flashes of Brilliance: Round 4

2:30 PM - 2:45 PM

Networking Break

2:45 PM - 3:00 PM

CEO Roundtable Discussions

3:00 PM - 4:30 PM

Happy Hour

4:30 PM - 6:00 PM

The Happy Hour is co-hosted by MMGY Global and is open to both CEO Summit and Mojo Summit attendees. 

Attendees by Budget Size

CEO Summit is an opportunity for all members of the industry to gather and network, regardless of destination size or budget. Take a look at the breakdown of attendees by budget size.

  • 30%
    Greater than $10 Million
  • 38%
    $2 Million - $10 Million
  • 30%
    Under $2 Million

Destination & Travel

Westin Copley Place Boston
10 Huntington Ave
Boston, MA 02116

Block Rate: $299/night plus applicable state and local taxes
Cut-Off Date: Thursday, March 7 (or when sold out).

Hotel booking information will be available in your summit registration confirmation email.

42.349176957383, -71.07591654771

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Meet Boston logo

Thank you to our destination hosts at Meet Boston! Take a look at the event microsite for information about Boston curated for summit attendees.

arrow_circle_right Visit the Event Microsite

Boston Never Gets Old

Take a look at the exciting local flavor that awaits you in Boston, MA.