Canadian Destinations Leadership Council

Destinations International’s Canadian Destinations Leadership Council is comprised of destination organization executives from across Canada. The Council provides a forum for Canadian destination organization executives to meet regularly throughout the year to coordinate on key industry issues including advocacy, resourcing, policy, and marketing.

The Council represents Canadian membership within Destinations International and provides strategic guidance to the Association and recommendations for how the Association can best serve its Canadian members. This includes developing content and programs that are valuable to Canadian destination organizations.

The Council was formed in 2021 following the dissolution of the Destination Marketing Association of Canada (DMAC). Membership in the Canadian Destinations Leadership Council is open to any Canadian destination organization that is a member of Destinations International.

2023 Council Members

The following destination organizations are members of the Canadian Destinations Leadership Council as of December, 2022.​

  • Banff & Lake Louise Tourism Bureau, Leslie Bruce, President & CEO
  • Brandon First, Jennifer Watson, Executive Director
  • Celebrate Newfoundland, Caroline Osborn, Executive Director
  • City of Brampton, Laura Lukasik, Manager, Tourism & Special Events
  • City of Fredericton-Tourism Division, Stacey Russell, Manager
  • Cranbrook Tourism, Kristy Jahn-Smith
  • Destination Canada, Marsha Walden, President & CEO Destination Canada
  • Destination Cape Breton, Terry Smith, CEO
  • Destination Greater Victoria, Paul Nursey, President & CEO
  • Destination Markham Corporation, Eric Lariviere, General Manager / City Lead
  • Destination Moncton-Dieppe, Jillian Somers, CEO
  • Destination Québec Cité, Robert Mercure, CEO
  • Destination St. John's, Cathy Duke, CEO (Co-Chair)
  • Destination Toronto, Scott Beck, President & CEO
  • Destination Vancouver, Royce Chwin, President & CEO
  • Discover Halifax, Ross Jefferson, President & CEO
  • Explore Edmonton, Traci Bednard, CEO
  • Explore Waterloo Region, Michele Saran, CEO
  • Fort McMurray Wood Buffalo Economic Development and Tourism, Terri Nielsen, Director, Tourism
  • Kermodei Tourism, Liz Smaha, Executive Director
  • London Tourism, Cheryl Finn, General Manager
  • Meetings and Conventions Prince Edward Island, Susan Freeman, Executive Director
  • Muskoka Tourism, Val Hamilton, Senior Marketing Communications Manager
  • NEST: Niagara Escarpment for Sustainable Travel, Michael Hallé, CEO
  • Ottawa Tourism , Michael Crockatt, President & CEO (Co-Chair)
  • Parksville Qualicum Beach Tourism Association, Blain Sepos, Executive Director
  • Regional Tourism Organization 4, Andrea Gardi, Executive Director
  • Saskatoon Visitors & Convention Bureau, Inc., Stephanie Clovechok, CEO
  • Silver Star, Cassandra Zerebeski, Executive Director
  • Sunshine Coast Tourism, Annie Wise, Executive Director
  • Tofino Destination Management Association, Nancy Cameron, Executive Director
  • Tourism Barrie, Kathleen Trainor, Executive Director (Immediate Past Chair)
  • Tourism Calgary, Cindy Ady, Chief Executive Officer
  • Tourism Canmore Kananaskis, Rachel Ludwig, CEO
  • Tourism Hamilton,  Pam Mulholland, Senior Project Manager, Tourism & Events
  • Tourism Jasper, James Jackson, President & CEO
  • Tourism Kelowna, Lisanne Ballantyne, President & CEO
  • Tourism Kingston, Megan Knott, Executive Director
  • Tourism Langley Association, Erinn Kredba, Executive Director
  • Tourism Lethbridge, Erin Crane, CEO
  • Tourism Medicine Hat, Jace Anderson, Executive Director
  • Tourism Mississauga, Victoria Clarke, CEO (At Large Officer)
  • Tourism Prince George, Colin Carson,  CEO
  • Tourism Richmond, Nancy Small, CEO (Secretary)
  • Tourism Saskatchewan, Jonathan Potts, Chief Executive Officer
  • Tourism Windsor Essex Pelee Island, Gordon Orr, Chief Executive Officer
  • Tourism Winnipeg, Natalie Thiesen, VP of Tourism
  • Tourism Yukon, Eduardo Lafforgue, President & CEO
  • Tourisme Montreal, Yves Lalumière, President and CEO
  • Travel Alberta, David Goldstein, Chief Executive Officer
  • Travel Drumheller, Julia Fielding, Executive Director
  • Travel Manitoba, Colin Ferguson, CEO
  • Visit The County, Eleanor Cook, Executive Director
  • Yarmouth & Acadian Shores Tourism Association, Neil MacKenzie, CEO

Destinations International Staff Liaisons

  • Julie Holmen,  Vice President of Membership Engagement
  • Gabriel Seder, Vice President of Global Development

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